Models in their underwear, it’s one of the most overdone concepts in the fashion world… So how come this one feels so fresh? Shot by photographic duo Mert & Marcus for the September issue of W Magazine, the piece called ‘Super Normal Super Models’ is jammed packed with the who’s who of the modelling world such as Daria Werbowy, Lara Stone, Mariacarla Boscono, Raquel Zimmermann, Saskia de Brauw, Daan Van Der Deen, and Filip Hrivnak all posing naked in iconic Calvin Klein briefs.
And while the concept is nothing new, this picture feels completely original. Maybe it’s because all the models look natural with no contrived sexual poses and seductive gazes… And yet it’s those two lacking components that make it work so well, it actually feels genuinely sexy. And it’s about time sexy was brought back.