Under There…

Forget Calvin Harris for Emporio Armani, even forget about Justin Bieber for Calvin Klein… It’s all about new comer male model Casino Weirich. And while most brands these days court a celebrity to be the face and curves of their underwear like David Beckham, Marky Mark, and Jamie Dornan, Casino certainly does fit the brief (no pun intended) when it comes to fill out these Armanis.

Mens underwear modelSo being enticed with images like this, it’s easy to see why the mens underwear industry is booming, but do we care about what’s beneath our clothes more than what we are actually wearing for everyone to see? The proof is out there, one quick search on Instagram is enough proof of how obsessed we are with our image whether it’s a post gym session, poolside bikini poses or a simple selfie, we are the vain generation. Maybe that’s why we gravitate to people like Casino Weirich, he gives a glimmer of hope that perfection is actually achievable.

See the latest Boys Getting It Up… shoot.

Mens underwear model

Mens underwear model

Mens underwear model

Mens underwear model

See the latest Boys Getting It Up… shoot.

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  1. hilbert
    October 3, 2015 / 8:43 am

    OMG

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