Justin Bieber VS Cameron Dallas

Fashion can be harsh, one minute you are the ‘Chanel’ of the business and the next minute you are the ‘Juicy Couture’… It can be ruthless. While there are many factors that can contribute to one being replaced, sadly age can be a big part of it. Although I doubt it is the case with of Justin Bieber being dethroned as the face (and ass) of Calvin Klein Jeans seeing as he is only 22, it might actually have to do with social reach proving character might outweigh looks. Enter Cameron Dallas. With over 30 million followers, the iconic American brand has enlisted the 21 year-old Californian to slip into the infamous pants for the latest Calvin Klein Jeans campaign in the hopes that flashing his chest will seduce tweens into buying £200 jeans… So while there is still plenty of room for both of the youngsters at the moment thanks to their huge social media reach, if rumours are true and Raf Simons does take up the creative position at Calvin Klein, I can’t see either of these ‘tween catchers’ fitting the new brief…

See the latest Seaside Guys… shoot.

See the latest Seaside Guys… shoot.