Affordable Luxe…

When it comes to defining luxury, I’ve always considered it to represent the cream of the crop, the most desirable bags, perfectly tailored pieces and the most expensive fabrications but most defiantly not underwear. Sure you have brands that create better products than others and you have ones that look more luxe than another but I’ve never consider underwear to…
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Ruck Returns…

He’s the name on everybody’s lips, and if you don’t know male model Silvester Ruck by now, then you probably never will… After getting the industry’s attention when he fronted the sexually charged Wild fragrance campaign for Dsquared2,
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Are You Man Enough?

Since 2003, Dean and Dean Caten have consistently pushed the boundaries of fashion and conjured up homoerotic imagery with their brand Dsquared2. Whether they are producing underwear campaigns or runways shows, they have always aimed to delight the senses and show a little skin.
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Underwear Battles…

Since Calvin Klein launched his iconic underwear in the 1980s and convinced the male population to care about the brand of something few ever see, no one has been able to touch the American designer’s crown… Until now.
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