Sugar Coating…

They say it’s what’s inside that really counts, but I believe one can argue that the outside is just as valuable. After all, without the right packaging how tempting can a product really be – would you eat a cupcake if it had no frosting? I didn’t think so. So whether it is for a potential job or potential date,…
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Your Legacy…

The older I get, the more I start to contemplate legacies and what they mean. What we leave behind for those after us seems to be a focal point whether it’s a physical or spiritual, our departing mark we leave on the world seems to be all that we can be remembered by. Just look at 2016 with the mass…
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Practically Perfect…

If there is one thing I am not, it is practical. I don’t believe in silly notions like sensible clothing or appropriate attire. What is the point of conforming when we are taught our whole lives to ‘standout from the pack’ and be ‘a individual’ so why would I want to blend in with the crowd just because there is…
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Going Logo…

With the recent revivals of fashion houses like Gucci, Balenciaga (post Wang obvs) and Louis Vuitton over the last few years, the power of brand iconography has has proven to be more important than ever. While brand history is good and looks nice in a press release, sadly the modern young customer simply doesn’t care what that brand did 10…
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Privacy Voided…

Privacy, that along with time must be the ultimate luxury for mankind. While we don’t really have a choice with time and have fast it slips away, we do with privacy. We can control how much we want to show the world but with the rise of social media we seemed to now be incredibly eager to overshare. How many…
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